The Designer

R. Jean Roth

Graphic designer, writer, creative alchemist, Japan specialist, former resident of Tokyo and Tel-Aviv, multicultural citizen...

My apparel lines grew out of my graphic design business, Rotem Design Studio, which I established in 2002.

In 2003 I started designing primarily pop culture tee shirts, with a strong ethnic-global twist, infusing pop culture influences, American humor and the belief that an intelligent designer should be able to create a hip fashion tee with a clever and edgy design without being rude. Changes in the t-shirt market and over-saturation led me to explore creating an entirely different sort of line, and Rotem LE was launched in 2012.

With my cross-cultural personal and professional background, I’m drawn thematically to elements of global cultures – typography, patterns, symbols, as well as nature. Stylistically, for the most part I love space and simple, clean line––influences, no doubt, from both my background in Japanese and my work with architects.


I can’t wait to see what unfolds next.


As seen in

Huffington Post
Martha Stewart. com
Fox Small Business
HappySix boutique
Positively Celebrity
Racked LA
93.5 Life FM
Your Gal Kara Fashion blog
Featured Zibbeter
Women-Owned Business News
Vintage Allies Variety Broadcasting
Venice - Mar Vista Patch
Blueprint Magazine
Anew Magazine
Bleech Magazine
Grow Veggies magazine
1 Happy Corner Gift Blog
Rare Bird Finds
Mommy Blog Expert for American Express
Cool Jew Book
Life Over Here